An introduction to each Davis Business School Pathway
(for more details click on each pathway to the left)
Accounting Pathway
Accountants are among the most respected of business professionals, and accountants are always in demand because every business needs an accountant! Become a certified public accountant (CPA) and have job security and better pay. Take accounting in high school and get started on a fabulous career; be prepared to ace your college accounting courses; and have the skills to be an accounting clerk—a great job to help pay for college!
There are a number of options for education and training beyond high school: technical certification, associate degree, bachelor’s degree, professional degree, on-the-job training, apprenticeship, and military training. Sample occupation titles include accountant, accounting clerk, auditor, bookkeeper, business education teacher, tax examiner, and tax preparer.
Digital Design Pathway
The World Wide Web has changed the way we communicate and consume information. Millions of Web pages already exist, with more in the works. However, most people don’t possess the technical know-how to launch an eye-catching Web site. For those individuals with Web page design skills, job opportunities should be plentiful. According to the Utah Department of Workforce Services, a total of 41,000 average annual job openings are expected for administrative assistant positions through the year 2010. Completion of the Digital Design pathway will provide students with skills in both Web Design and Desktop Publishing—two crucial responsibilities of administrative assistants and almost any other office worker.
There are a number of options for education and training beyond high school, depending on your career goals: Technical Certification, Associate degree, Bachelor’s degree, Professional degree, On-the-job training, Apprenticeship, and Military training.
Sample Occupations: Business Education Teacher, Customer Service Assistant, Desktop Publisher, Executive Assistant, Office Manager, Secretary, Web Page Manager.
Digital Media Pathway
Students will learn different aspects of digital media including: video, animation, graphic illustration and all types of interactive media using Adobe software tools. Digital media skills are at work behind-the-scenes designing and creating anything from web-based media (websites, podcasts, social networking, etc.) to the evening news. Involvement in D-TV and Davis High Film Club is encouraged.
Journalism Pathway
The journalism pathway is an exciting and fast-paced introduction into the highly competitive field of journalism. This pathway will give you a chance to work in an upbeat environment where you will learn hands-on how to produce quality news elements such as The Davis Dart (print and online edition), and D-TV (Davis Television) for the students of Davis High School.
Marketing Pathway
The Marketing Pathway in the Davis Business School provides a snap shot of several areas of the business world. From Purple Cow (where you will learn the basics of marketing) to You, Inc. (which covers opening and operating a small business) to Leadership in the Movies (all leadership all the time) you will get a feel for the variety of opportunities available in the areas Marketing and Business.
Students completing the Marketing Pathway may choose to pursue additional education at specialized, two-year, or four-year schools. Degrees in Marketing, Management, Administration, Public Relations, and Communication are a few of the options.
Pathway completers may also enter the workforce with a competitive advantage because of their understanding of how business works and their unique experiences gained through participation in davisDECA and The Davis Marketing Group.
The “capstone” course—Beyond the Purple Cow, provides a college-like experience as students select and complete a research-based project. While the topics vary from year to year, they typically require the involvement with individuals from the business community—therefore providing students with a mentor and an introduction to networking. These projects are often entered in state and international marketing competitions.